SoloStore → GoHighLevel alternative

The GoHighLevel alternative for people who are not an agency

HighLevel is a fine agency CRM and an enormous amount of machinery to run one course business. SoloStore does the creator half — funnels, courses, community, checkout — for a one-time $497.

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GoHighLevel vs SoloStore, in one paragraph

Be careful with this comparison. GoHighLevel is an agency platform: sub-accounts, CRM pipelines, SMS and calls, white-label SaaS mode. SoloStore does none of that and is not trying to. If you bought HighLevel to sell your own courses and found yourself administering a CRM, this is the smaller tool. If you resell it to clients, stay where you are.

The reason you are here

Why creators look for a GoHighLevel alternative

It is priced for agencies

Starter is $97/mo for three sub-accounts. Unlimited is $297/mo. You are paying for client seats you do not have.

The bill has a second half

Phone numbers, SMS, email sends and AI usage are billed on top of the subscription. Agencies rebill it; a solo creator just pays it.

Most of it is not for you

Pipelines, calendars, reputation management, white-label SaaS mode — powerful for an agency, overhead for one person with a course.

Side by side

GoHighLevel vs SoloStore

Every number below came off the vendor's own pricing page, checked 5 August 2026.

GoHighLevel compared with SoloStore on price, limits and features
 HighLevel StarterSoloStore
What you pay$97/mo (Starter)$497 once
Year one$1,164 + usage$581
Every year after$1,164 + usage$84 hosting
Usage charges on topSMS, calls, email, AInone
Payments run throughYour own StripeYour own Stripe account
You can host it yourselfNoYes
Courses & membershipsYesYes
CommunityYesYes
CRM pipelinesYesNo
SMS & phone callsYesNo
Client sub-accounts / white-labelYesNo
Five-year total$5,820 + usage$917

GoHighLevel figures are public list prices from www.gohighlevel.com/pricing, checked 5 August 2026. SoloStore's total is the one-time licence plus about $7 a month of self-hosting (Railway and Bunny, paid direct). Stripe's processing fee applies on both sides and is excluded.

The other side

What GoHighLevel does better than SoloStore

A comparison page that only flatters itself is an advert. Here is where GoHighLevel wins.

GoHighLevel is genuinely better at these

  • It is a real CRM. Pipelines, opportunities, calendars, reputation management. SoloStore has none of this.
  • SMS and phone calls. HighLevel does two-way texting and calling. SoloStore does not touch telephony.
  • Agency features. Sub-accounts, white-label SaaS mode, client rebilling. If you sell software to clients, SoloStore is the wrong shape entirely.
  • Built-in email marketing. HighLevel includes it. SoloStore tags people in Kit and leaves the sending to your email tool.

Stay on GoHighLevel if you run an agency, resell the platform, or need SMS and pipelines. This page is only for the solo creator who bought HighLevel to sell a course and ended up administering a CRM for $97 a month.

The catch

You host it yourself. That is the whole trade.

Two services, no markup, nothing paid to us — and a five-minute setup with no code and no terminal.

RailwayHosting your SoloStore $5.00
BunnyHosts your videos & downloads for pennies $2–3
Your whole monthly bill ≈ $7

Not sure what self-hosting means in practice? Watch the five-minute setup video — it is the entire process, start to finish.

GoHighLevel alternative FAQ

The questions people actually ask

How much does GoHighLevel cost?
Starter is $97/mo for three sub-accounts, Unlimited is $297/mo for unlimited sub-accounts, and Agency Pro is $497/mo with SaaS mode. On top of the subscription there are usage charges for phone numbers, SMS, emails sent and premium AI. Prices read off gohighlevel.com/pricing on 5 August 2026.
Is GoHighLevel overkill for selling courses?
For most solo creators, yes. HighLevel is built for agencies managing many client accounts — sub-accounts, CRM pipelines, telephony, white-label resale. If you sell your own courses to your own audience, you are paying $97/mo and up for machinery you will not switch on.
Can SoloStore replace GoHighLevel?
Only the creator half of it. SoloStore does funnels, courses, memberships, community and checkout. It does not do CRM pipelines, SMS, calls, sub-accounts or white-label resale. If you need those, it is not a replacement and you should stay on HighLevel.
What does SoloStore cost by comparison?
$497 once, plus about $7 a month in hosting — about $84 a year — against HighLevel Starter's $1,164 a year plus usage. There are no usage charges on SoloStore because there is no telephony and no email sending. The side-by-side table above runs both out to year five.
Do I keep my own Stripe account?
Yes. SoloStore runs on your Stripe keys, so money lands in your account and we never touch it. Our cut of every sale is $0.00.
Do I need to be technical to self-host it?
No. Setup is clicking through a Railway template — no code, no terminal, nothing to configure. There is a video of the whole thing on the homepage and a written guide in the box.

Other questions? Shoot me an email — matt@mattgiaro.com

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